Blue Clover - News

Blue Clover Blitzes Austin with Highly Engaging, Episodic Branding Campaign for Citrix Online’s GoToMeeting Solution

Fri, 11 Mar 2011 21:39:28 GMT

March 2011 Campaign Includes Emphasis During South By Southwest (SXSW) to Reach Tech Early Adopters

Blue Clover Hosts Second Annual Motivational, Provocative ‘Get Ready To Live’ Event – Sunday, March 13th

Wed, 09 Mar 2011 17:39:51 GMT

We here at Blue Clover want to see you on March 13th in Austin for Get Ready to Live 2! We’re gearing up for a jam-packed day of provocative, seldom discussed thoughts, studies and experiences from leaders in today’s converging worlds of technology, marketing and behavioral science. It all happens this Sunday from 12:30 to 4 p.m. in the Thompson Conference Center at the University of Texas at Austin.

Blue Clover donates its services to the Neighborhood Housing Services San Antonio

Fri, 04 Feb 2011 20:30:15 GMT

In order to assist the Neighborhood Housing Services of San Antonio (NHS) in amplifying the success of affordable housing in San Antonio, On and Off-Line Branding™ firm Blue Clover has donated its services and developed a two tiered communications and Public Relations campaign to elevate its “new generation of affordable housing” and boost awareness of this initiative in San Antonio. Blue Clover mixes electronic branding through award-winning websites, e-commerce, SEO and content manageable systems with traditional tools including name and logo development, TV, radio, multicultural, public relations, direct mail, and special event planning.

Hyatt: Re-inventing New Orleans Hospitality

Wed, 03 Nov 2010 15:41:53 GMT

History defines people culturally and ideologically. Storytelling helps people to relate and captures their interest. That’s why the owners of the Hyatt Regency New Orleans turned to Blue Clover when they needed a firm to “tell the story” of the hotel’s complete reinvention.

Rise Across Texas Foundation hires Blue Clover to Amplify Success of Charity Bike Ride through Social Media channels

Mon, 01 Mar 2010 18:27:38 GMT

The Rise Across Texas Foundation has hired Blue Clover—an On and Off-line Branding™ firm fusing advanced media such as web, mobile and social technology with experiential marketing, strategic design, mainstream media, public relations and traditional marketing communications—to amplify the success of its charity bike ride through Social Media channels. Blue Clover will provide services to improve the fundraising and awareness efforts for the schedule of events surrounding the ride.

Blue Clover names Experiential Marketing Veteran Tim Hayden as Chief Strategy Officer and Partner

Fri, 12 Feb 2010 16:42:41 GMT

Blue Clover—an On and Off-line Branding™ firm fusing advanced media such as web, mobile and social technology with experiential marketing, strategic design, mainstream media, public relations and traditional marketing communications—has named Tim Hayden as its Chief Strategy Officer and partner. Recognized as an experienced and innovative communications advisor to corporate brands, government and non-profit organizations, Hayden has produced major brand campaigns for Dell, IBM, Oracle, Advanced Micro Devices (AMD), Nintendo and Bacardi USA.

Cassie Williams Named Account Supervisor at Blue Clover

Thu, 04 Feb 2010 16:51:10 GMT

Physicians Health Choice Renews Two-Year Contract with Blue Clover

Wed, 27 Jan 2010 17:01:40 GMT

Physicians Health Choice, a regional Medicare Advantage organization based in San Antonio, has renewed its contract with Blue Clover as its Agency of Record for an unprecedented two-year agreement. Blue Clover’s responsibilities will entail off-line branding, strategic planning and public relations for Physicians Health Choice through a variety of tools to reach Physicians Health Choice’s target markets.

Blue Clover hires Trey Roeder as Director of Operations

Fri, 22 Jan 2010 18:12:32 GMT

Blue Clover—an award-winning, versatile, On and Off-line Branding™ firm fusing strategic online and traditional marketing communications—has hired Trey Roeder as its Director of Operations. Blue Clover mixes electronic branding through award-winning websites, e-commerce, SEO and content manageable systems with traditional tools including name and logo development, TV, radio, multicultural, public relations, direct mail, and special event planning. As Director of Operations, Roeder is responsible for establishing accountability across the entire organization and delivering operational insight within the production, administration and finance departments.

Alteza hires Blue Clover as Agency of Record

Fri, 04 Dec 2009 17:11:28 GMT

Blue Clover—a versatile, On and Off-line Branding™ firm fusing strategic online and traditional marketing communications—has been hired by Alteza—the luxury condominiums project nearing completion atop the 34-story Grand Hyatt San Antonio River Walk in downtown San Antonio—as its Agency of Record, with a strong emphasis on public relations, media buys and outreach in Mexico.

Blue Clover wins Four Awards at 54th Annual Art Directors Club of Houston Award Show

Thu, 03 Dec 2009 17:16:48 GMT

Blue Clover—an award-winning On and Off-Line Branding™ firm based in San Antonio—has added more accolades to its ever-growing collection of design and business recognitions after winning four honors at the 54th Annual Art Directors Club of Houston award show on Friday, November 13, 2009. Awards were given for the packaging of Physicians Health Choice’s DVD giveaway, logo design for Raising Mom, logo design for Pasión and the Physicians Health Choice Documercial. Blue Clover mixes electronic branding through award-winning websites, e-commerce, SEO and content manageable systems with traditional tools including name and logo development, TV, radio, multicultural, public relations, direct mail and special events planning.

Roman Catholic Diocese of Tulsa hires Blue Clover

Wed, 14 Oct 2009 22:38:22 GMT

The Roman Catholic Diocese of Tulsa has hired Blue Clover—a versatile, On and Off-Line Branding TM firm based in San Antonio with offices in Dallas—to coordinate its marketing communications plan including a website, branding/identity development and fundraising for special projects the Diocese will be launching in the coming months.

Physicians Health Choice Assigns Blue Clover to Spearhead its Community Relations Specialist Program

Mon, 03 Aug 2009 22:44:02 GMT

Jeanne Albrecht, Director of Public Relations for Blue Clover—a versatile, fast moving On and Off-Line Branding™ firm based in San Antonio—has been assigned by Physicians Health Choice to oversee its Community Relations Specialist program for its markets in El Paso, Corpus Christi, Austin and the Rio Grande Valley. Physicians Health Choice (PHC), is a Medicare Advantage organization contracted by Medicare, and is a subsidiary of WellMed Medical Management, Inc.

Blue Clover co-founder and CEO appears on Movers and Shakers radio show

Fri, 31 Jul 2009 20:39:01 GMT

Website intro: José B. Sena, CEO, President and co-founder of Blue Clover—a versatile, On and Off-line Branding™ firm fusing strategic online and traditional marketing communications—joined the list of well-known San Antonio “movers and shakers” when Sena was the featured guest on KLUP’s Documation, SA Movers and Shakers Show on Saturday, June 27, 2009. The show airs every Saturday at 10 a.m. and honors the education, business, civic, and public leaders who “keep the entrepreneurial spirit alive in San Antonio.” KLUP is a news/talk radio station found at 930 AM. Sena’s radio interview is available at http://www.samoversandshakers.com/guests/jose-sena.

San Antonio-Based Branding Firm Opens Office in Dallas, Texas

Fri, 05 Jun 2009 16:43:42 GMT

On and Off-line branding firm Blue Clover has expanded its operations to include an office in Dallas, Texas. Headquartered in San Antonio, Blue Clover mixes electronic branding through award-winning websites, e-commerce, SEO and content manageable systems with traditional tools including name and logo development, TV, radio, multicultural, public relations, direct mail and special events planning. Blue Clover’s Dallas office is overseen by Carl Thompson, partner and vice president of corporate strategy and planning and is located at 5331 E. Mockingbird, Ste. 718.

Blue Clover Adds Three Veterans to its Staff

Thu, 16 Apr 2009 22:23:27 GMT

Blue Clover—a versatile, On and Off-line Branding™ firm fusing strategic online and traditional marketing communications—has named three veterans to its management team: Carl Thompson, partner and vice president of strategic planning; Mark Sullivan, creative director; and Lynn Lekander, media director. Blue Clover mixes electronic branding through award-winning websites, e-commerce, SEO and content manageable systems with traditional tools including name and logo development, TV, radio, multicultural, public relations, direct mail and special events planning.

Furniture Factory Warehouse hires Blue Clover

Wed, 08 Apr 2009 22:27:34 GMT

Blue Clover—a versatile, On and Off-line Branding™ firm fusing strategic online and traditional marketing communications—has been hired by Furniture Factory Warehouse to coordinate a donation campaign that includes a series of contributions to deserving military war heroes. Based in San Antonio, Furniture Factory Warehouse has also hired Blue Clover to manage its media buys and produce new broadcast commercials that ran in the store’s six Texas markets.

Blue Clover to Create Website for Arkel Group

Fri, 27 Mar 2009 23:30:57 GMT

Arkel Group has chosen Blue Clover—an award-winning On and Off-Line Branding™ firm—to create a user-friendly, informative website that is 100% content manageable, allowing the client to keep its information fresh 24/7. Blue Clover will also assist with business development consulting. Blue Clover mixes electronic branding through award-winning websites, e-commerce, SEO and content manageable systems with traditional tools including name and logo development, TV, radio, multicultural, public relations, direct mail and special events planning. Arkel is a full-service design, engineering, construction company that has worked in 20 states in the U.S. and 40 countries throughout the world, over the last 50 years.

Blue Clover making international push for newest client Futurex

Fri, 16 Jan 2009 15:48:40 GMT

In these economic conditions, Futurex is exactly the type of client that we are searching for in 2009 to fulfill our strategic direction, that is: focusing in niche and healthcare markets (such as Physicians Health Choice, a very valued client for us). By niche marketing I mean companies such as Futurex that are very profitable and very stable because they produce a very specific product for a very specific market.

New Directors of the Board Finalized

Mon, 01 Dec 2008 17:06:02 GMT

José B. Sena, CEO and president of Blue Clover—a versatile, fast moving On and Off-Line Branding™ firm based in San Antonio—has been named to the Board of Directors for The Greater San Antonio Chamber of Commerce for a three-year term, beginning January 2009. The Greater SA Chamber is the largest business association in South Texas, serving businesses in San Antonio since 1895 through programs focused on advocacy, economic development, events, and direct services to our members.