February 11, 2004
Blue Clover Honored with the Gold Addy for Interactive Web Site Concept and Awarded Three Merit Addys for Creative Excellence
San Antonio, Texas – In less than one year, Blue Clover has distinguished itself for design innovation among the “Who’s Who” of the advertising industry at the Annual Addy Awards ceremony held on Saturday, February 7, 2004, sponsored by the San Antonio American Advertising Federation.
“This recognition by our peers is an affirmation that our creative drive is in the right direction, and is also a reflection of our potential in the advertising industry,” said Juan Barrera, Creative Director of Blue Clover.
The Gold Addy was awarded to Blue Clover for its Web site www.blueclover.com. The Addys represent the advertising industry’s largest and most representative competition – recognizing and rewarding creative excellence in the art of advertising. A Gold Addy recognizes the highest level of creative excellence and is bestowed upon the entries that the national judges deem the cream of the crop.
“We were very impressed with Blue Clover’s work and it was exactly what our restaurant was looking for,” said Russell Reyes, CEO and owner of Pericos Bar and Grill. “We are not surprised that their creative talents were recognized as superior by the American Advertising Federation.”
Blue Clover also received three Merit Awards for 1) collateral material for “Pericos Bar and Grill” identity logo; 2) multi-media for “Mañanitas a La Virgen de Guadalupe” interactive CD; and 3) its own creative services for the “Blue Clover Open House” invitation.
Blue Clover was established in 2003 by marketing expert Jose B. Sena. Blue Clover is a versatile, fast moving ON and OFF-LINE BRANDING™ firm based in San Antonio, Texas. The fusion between Internet and traditional marketing and media is what Blue Clover refers to as on and off-line branding. Blue Clover provides highly creative and strategic integrated marketing communications to help companies maximize their brand potential. Blue Clover’s major clients include the University of Texas at San Antonio (UTSA), Falcon International Bank, Edwards Aquifer Authority, Pericos Bar and Grill and the Episcopal Diocese of West Texas.
More information on Blue Clover is available at (210) 223-5409, www.blueclover.com or info@blueclover.com.
