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San Antonio, Texas – Blue Clover is once again distinguishing itself in creative innovation by winning, in only its second year of existence, four Addys at the San Antonio American Advertising Federation’s annual Addy Awards ceremony held on Saturday, February 19, 2005. This follows Blue Clover’s excellent achievement of winning the Gold Addy and several Merit awards in its first year of business at the 2004 ceremony.

Blue Clover – the versatile “On and Off-Line Branding™ firm” based in San Antonio – won a Gold Addy in the “Consumer Web Site” category for its flash-based website design for Cementville restaurant at http://www.cementville.com/. A Gold Addy recognizes the highest level of creative excellence and is bestowed upon the entries that the national judges deem the cream of the crop.

“We thought Blue Clover did a great job on our web site of capturing the look and feel of San Antonio’s only urban bistro. The website has played an instrumental role in our overall marketing mix in helping to attract new customers to Cementville,” said Chris Erck, owner, Cementville. Rikki Möller, art director for Blue Clover, accepted the award.

In the same category, Blue Clover also won two Bronze Addys for the design of the flash-based Zen Bar website at http://www.zenbar.com/, and the HTML/Other website for Pet Medical Center of San Antonio at http://www.petmedcenter.com/. Both of these websites were designed and produced by Juan Barrera, creative director and co-partner for Blue Clover.

In the “Element of Advertising” category, Blue Clover won a Silver Addy for the design by creative director Barrera of the Espada logo for Terramark Communities.

The Addys represent the advertising industry’s largest and most representative competition – recognizing and rewarding creative excellence in the art of advertising. The awards acknowledge the true creative spirit of advertising, from all types of media, created by all sizes and types of entrants, from anywhere in the world.

San Antonio-based Blue Clover was established in 2003 by marketing experts and partners José B. Sena, Juan Barrera and Chris Gilbert. Blue Clover is a versatile, fast moving On and Off-line Branding™ firm -- fusing Internet and traditional marketing/media. It provides highly creative and strategic integrated marketing communications to help clients maximize their brand potential with synergy.

Other clients and pro-bono work for Blue Clover besides those cited above include Yates Construction, Falcon International Bank, Rackspace Managed Hosting, City of Seguin Economic Development Corporation, HollyHills Development, Woodcrafters, American Advertising Federation, American Marketing Association, American CityVista, Border Media Partners, Chip Haass for Council, Gillespie Ford, Hispanic Association of Colleges and Universities, Hispanic Chamber of Commerce, HOLTCAT, Indatatech, Obra Homes, Mobius Partners, Moffit Homes, Prevention Resource Center, Texas Lacrosse, Traffic Sports, Ueta, Inc., University of Texas at San Antonio, Worldport Logistics and Young Execs Club of San Antonio.

More information on Blue Clover is available at (210) 223-5409, www.blueclover.com or info@blueclover.com.