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San Antonio, TX – Blue Clover, a versatile, highly creative On and Off-line Branding™ firm fusing strategic online and traditional marketing communications, has added Lynn Gonzales to its public relations team. This pioneering design firm focuses on merging traditional and interactive disciplines to maximize the brand relationship between the company and the customer. Blue Clover uniquely mixes electronic branding through award-winning websites, e-commerce, SEO and content manageable systems with traditional tools including name and logo development, public relations, direct mail and special events planning.

As an account executive, Gonzales pitches stories to local and national media outlets, writes press releases and media advisories, helps coordinate special events, writes and edits copy for marketing collateral materials and websites, and manages the firm’s blog. She has worked on projects for several Blue Clover clients, including Workforce Solutions (a non-profit workforce and employment organization that serves the Rio Grande Valley); Arquitectonica (Miami-based international architecture, interior design and planning firm); SLR Labor Works (a local, family-owned company that fills seasonal and temporary workforce needs); Allergy, Asthma & Immunology Associates of South Texas; and Galo Properties (one of the largest single-family lot developers in South Central Texas).

Previously, Gonzales worked for North East ISD, Harcourt Assessment and the U.S. Air Force. In the past 8 years, she has won multiple top writing awards, including Air Force Space Command Print Journalist of the Year, four Gold Stars and three Silver Stars from the Texas School Public Relations Association, and an International Print Communicator Award of Distinction. She has also published articles in national news wire services, trade magazines and military newspapers throughout the world.

Gonzales is the vice president of communications, webmaster and upcoming president-elect of the International Association of Business Communicators (IABC)/San Antonio. She also serves as the public relations liaison for the Southwest Texas chapter of the Society of Children’s Book Writers and Illustrators, is a member of the Association for Women in Communication and is a lifetime member of Cambridge Who’s Who Among Professional Women in Writing and Publishing.

A summa cum laude and distinguished graduate of St. Mary’s University, she received a Bachelor of Arts degree in English/Communication Arts in 1996 and a Master of Arts in Communication Studies in 1999. She is also an honor graduate of the Defense Information School’s Public Affairs Officer Course. Gonzales is a native of San Antonio.

San Antonio-based Blue Clover was established in 2003 by marketing experts and partners Sena, Juan Barrera and Chris Gilbert. The staff now includes partner Ryan Kelly, and full-time creative, technology and management professionals with extensive traditional and multicultural marketing, public relations and web-based communication experience from throughout the world.

This innovative talent and relentless drive has distinguished Blue Clover as an award-winning firm, including San Antonio Business Journal’s Best Places to Work, San Antonio Business Journal’s Fast Track list; the Emerging Business Award from the San Antonio Hispanic Chamber of Commerce; and the San Antonio Business Journal’s prestigious “40 Under 40” award for Sena, the company’s CEO and president.

Blue Clover’s client list boasts more than 120 active local and national clients, including Arquitectonica (international architecture, interior design and planning firm); a website design project for Clear Channel Radio (owns and operates more than 1,200 radio stations in the United States); Cross & Company (San Antonio-based commercial real estate company); Falcon International Bank ($665 million institution ranked one of the Independent Community Bankers of America’s Top Earners of 2006); Terramark Homes (division of Terramark Group, a Houston-based home building, design and construction of neighborhoods and commercial real estate development company); Perico’s Mexican Cuisine; Time Warner Cable; Goodwill Industries; San Antonio Economic Development Foundation; TBG Partners (largest landscape architects and planning firm in Texas); Allergy, Asthma & Immunology Associates of South Texas; Seguin Economic Development Corporation; and USAA (largest private insurance and banking company in the nation).

More information on Blue Clover is available at (210) 223-5409, www.blueclover.com or info@blueclover.com.