April 08, 2005
SEDC hires Blue Clover by Michele Krier
The Seguin Economic Development Corp. (SEDC) has hired San Antonio-based Blue Clover to develop a new brand identity, beginning with a new logo, brochure and Web site, as well as other branding elements that complement the overall experience.
A goal of the new branding campaign is to attract automobile suppliers, manufacturers and other support networks from surrounding growth areas, including the Toyota plant in southeast San Antonio.
"Blue Clover is proud to work with SEDC to develop materials that embrace Seguin's rich Texas history, focusing on the character and contributions of Juan Seguin to this area in the 1800s," says José B. Sena, CEO and president of Blue Clover.
Michele Krier is a San Antonio-based free-lance writer and public relations specialist who works with Dublin & Associates Inc. Please fax story ideas and news releases to Michele at 616-0299.
Published in the San Antonio Business Journal: http://sanantonio.bizjournals.com/sanantonio/stories/2005/04/11/newscolumn2.html