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Goodwill Industries
Ad Series
Goodwill Industries is one of the world’s largest nonprofit providers of education, training, and career services for people with disadvantages, such as welfare dependency, homelessness, and lack of education or work experience, as well as those with physical, mental and emotional disabilities. This ad series was used to generate awareness in the community about Goodwill's business services, as well as their workforce development services. To go with the ad series, we created a special branded icon, or stamp, called "The Goodwill Effect." We wanted to let businesses know that if feels good to hire Goodwill to perform some services for you.